코리아리서치인터내셔널

Marketing Research

We focus on resolving issues throughout
the lifecycle of products, services, and brands.

- 1. Market Opportunity Analysis
- 2. New Product
  Development (NPD)
- 3. New Product Launch Strategy
Introduction Phase
- 1. Post-Launch Initial Response
- 2. Advertising
  Strategy/Effectiveness
- 3. Brand Strategy
Growth Phase
- 1. Brand Performance Management
- 2. Customer Satisfaction Survey (NPS)
- 3. Customer Experience
  Management (Mystery Shopping)
Maturity Phase
- 1. Product Brand Renovation
- 2. Market Strategy
- 3. Distribution Channel
Decline Phase

We provide optimized insights
with specialized expertise in the industry.